How is it that that these social media companies have become so big and so valuable? How do they make money when their product is free? Because we are the product. Everything we are doing is getting recorded and stored and analyzed and sold.

Even after we leave these sites, by going there once, we have enabled the tracking to begin. I haven’t seen ‘The Social Delimma‘ yet, but I have heard all about it. This will be on my short list of things to watch in the coming weeks.

We are rapidly becoming a society that will no longer have privacy. Without privacy, we will have no freedom. I really think that people don’t even care. I think that they are already so strung out on social media that they don’t care about the consequences of continuing.

Part of the reason that I am writing this is the ‘Cancel Culture’ and the manipulation aspect of this is driving new alternatives that at least proclaim to respect privacy. Building a brand as I am, I want to build it on a stable foundation, one that I won’t have to move if I invest the time needed to get it going.

Here is a list of alternatives that I have heard good things about

FacebookMeWe
TwitterParler
YouTubeOddessey
WhatsApp/FacetimeTelegram
Safari/Chrome/Edge browserFirefox

You see, the browser or the application enables the functions and starts transmitting data. The safest way to use these things is to login using a secure browser and not the application and then log out when finished.

I know, it is inconvenient. I know that you are not going to get instant notifications. But you see, this is the point of appropriate use. We have to train ourselves that it is not important to immediately acknowledge every ding and post immediately. These are the behaviors that get us hooked on the action.

Admittedly, I have been a very slow adapter of this technology. The only two I use routinely is YouTube primarily for knowledge and entertainment and also LinkedIn which I don’t believe there is a suitable alternative.

The good news for a some of these platforms is that they have built plugins to simultaneously post in two environments like Oddesey. That is a great thing for content producers that need to be concerned about de-platforming because their business is on YouTube.

I was reading this articles about COVID the other day in the local newspaper, not very carefully and I came across a quote. I had to reread the article to find out the credentials of the person that made the quote.

This is what encapsulates the problems of our society succinctly. People that ostensibly know better, giving advice or permitting non-sensible solutions. I would say that we cannot have it both ways. We cannot know one thing and do another. I think everyone knows that I stand for freedom and choice, including the choice to be wrong. But, if we gave a shit about our future, our privacy, our patients or whatever, then we need to stand on principles.

Why would doing something that does not work be better than doing nothing? Maybe he was misquoted? It makes no sense at all. The same with social media. If we know that it is close to evil, then why would we use it? I grew up in a world without it, I am sure that it is not necessary. If we are going to use it, then let us know what we are getting into and do the best we can to avoid the very worst of it all.